Business Blog

Currently showing all entries from "January 2009".

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30-01-2009 Pay Per Click Service from CMSi

Reap the benefits CMSi can bring to your Pay Per Click campaign in terms of added value...

PPC campaigns enable you to get to the top of the Google listings and appear in a prominent position, infront of highly targeted prospects, at the exact time that they are searching for your specific products or services. It also provides an invaluable source of market research data over time. Importantly, you only pay when someone clicks on your advert and you can turn your ad on and off as your budget permits.

We offer a service that adds value to your Pay Per Click campaign either on a consultancy basis or by undertaking the complete development and management of the campaign on your behalf. Experience has shown us, not only how people search on Google, but also the criteria by which they'll choose you in preference to your competitors.

We will build and grow your campaign on an on-going basis with continued analysis and reassessment. We will monitor its progress and change direction as required to ensure that your PPC account continues to provide a high return on investment.


Initially, we'll guide you with keywords and advert copy and will also make recommendations for your landing pages (ie the page within your website that links to the ad). We'll analyse your account thoroughly through the initial weeks and react to the data generated during this period to further develop effectiveness. On a monthly basis we'll reassess and analyse your account, tweaking where necessary in response to our findings. We'll advise on expanding areas and run a full report to enable you to see the benefits.

Contact us now to discuss your specific requirements in more detail...

21-01-2009 Designing Demand

Did you know that a good design concept for your site can increase demand for your goods/services?

Potentially, your website is the first contact that prospects have with your company so, in itself, the experience they have there has the potential to prevent them from moving forward through the sales process.  In effect, the quality of user experience IS your business.

The experience associated with the landing page alone will shape user perception of the rest of  your company.  Can you really afford to get it wrong?  It’s a fact that “you only get one chance to make a first impression” and statistically this is backed up by The Dotcom Survival Guide:

“$19billion was lost by US companies in online sales during 2000 as a result of online shopping carts not working or being unusable, poor search, and cluttered home pages”.

If you are looking for web development advice that follows the principles of designing-in demand, then contact us.  We’ll design a corporate window for you that will be simple for users to understand, promote a “feel-good” experience, serve its purpose and appeal on an aesthetic level.  Most importantly it will persuade prospects to move through the sales process...ultimately increasing demand for your offering.

 

14-01-2009 New Year Special Offers!

Take advantage of our New Year Special Offers...

Firstly, we'd like to wish you all a Happy New Year!  

Now that we're all back into the swing of things, we wanted to let you know about some great offers we're doing during the early part of the year.  It's time to fight off those winter blues and get yourselves to the peak of corporate fitness.  Replace your weaknesses with strengths, stamp out the threats and be ready to pounce on the opportunities ahead.

We'd love to work with you to help you to realise your full corporate potential, and to make it easier for you in this current economic climate, we're offering the following:

NEW CLIENTS: FREE HOSTING FOR THE FIRST YEAR.

EXISTING CLIENTS: 15% OFF OUR VIRTUAL PRESENTERS.


Free Hosting
Any new clients requiring strategic web development that take up our services within the first quarter of 2009 will qualify for free hosting for the first year (terms & conditions apply).

15% Off Virtual Presenters
Any existing clients that sign up for our Virtual Presenters within the first 8 weeks of the year will get a 15% discount (terms & conditions apply).

Contact us now to take full advantage of these offers!



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